LED lighting in retail sale: supermarkets
The LED lighting in the retail sale: supermarkets
In the food sector, the issue of good lighting is needed for
many products such as fruit, meat, cheese or bakery. The goal is to highlight
the quality of the different product groups. A clean, clear light gives the
supermarket some freshness, as for an open-air market. Good lighting in a
supermarket has to serve several tasks: to make it possible to orient oneself
quickly, to accentuate the lighting and to stage the supply of the store.
Which LED lights are used in supermarkets?
In / Out of Store
The general lighting should provide comfortable and pleasant
lighting creating an ideal atmosphere for the customer returning to the
supermarket. All this also providing clear lighting and a comfortable
environment for the team and the cash register.
The entrance area is used to present the products. Very
often, the first impression decides whether or not the customer will continue
his visit. Basic, glare-free lighting is recommended at the entrance.
Fish / Seafood
Meat or fish should always look juicy and fresh. Light color
and color rendering are important factors in this sense. For red meat, it's
good to choose a warm color. As for white meat, it must be highlighted by cold
white light.
Shelves and aisles
80% of the environment is perceived through the eyes.
Therefore, it is important to properly present the products on the shelves.
The accent lighting focuses on specific areas or shelves in
the store. Products should be illuminated in such a way as to attract
attention, and natural colors should not be distorted. For this, LED spotlights
with a high color rendering are particularly appreciated.
Vegetables / Fruits
The lighting of fruits and vegetables must always highlight
the different shapes and colors of different products. They must then be
illuminated with spotlights and basic lighting.
Warm light with a natural color rendition, which protects
and preserves the freshness of sensitive products is highly recommended.
Ambient lighting
Supermarkets have a large shopping area and therefore need
more light to ensure the smooth movement of customers and sufficient visibility
of the offer.
Here, LED Strip Lights and ceiling lights are very beneficial.
A certain balance between the different lighting gives a certain quality of
brightness.
Bakery Products / Cheese
For the presentation of cheese, and pastries, a warm white
light is in the best choices.
This ensures that the crisp bread has an even more
"crispy" look. The light color attracts attention and stimulates
customers' appetite.

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